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Small Business [clear filter]
Wednesday, November 9
 

6:30pm

Developing a Social Media Strategy for Small Business

Develop your small business social media strategy in this hands-on session at Digital Atlanta. Maria Peagler, founder of SocialMediaOnlineClasses.com, award-winning indie-publisher, author, and veteran technology trainer, will guide you through a step-by-step, interactive session of building a solid social media plan based on your company’s unique products/services, market reach, customer demographics, your organization’s strengths, and staffing.  At the end of this session, you’ll have an individual strategy laser-focused for your business and plan for execution starting Monday morning. 

Maria will be available after the session for 15-minute social media assessments and questions about implementing your individual strategy.  A sign-up sheet will be available to sign up for these time slots.


Speakers

Wednesday November 9, 2011 6:30pm - 7:45pm
The Work Spot 3150 Main Street, Ste. 150, Duluth, Ga 30096
 
Thursday, November 10
 

11:30am

Online Marketing Unmasked

Between websites, search engine optimization, search engine marketing, email, blogging, social media, conversion rates and the rest of it, online marketing can be a nebulous and confusing topic for business owners. What should I invest in? What kinds of results should I expect? How do these initiatives interact with each other? What does it take to be REALLY successful online? We'll break these topics down to their basics, discuss winning strategies and separate the truths from the myths. We'll also discuss warning signs that a vendor may be taking advantage of you.


Speakers
avatar for Erik Wolf

Erik Wolf

I help small and growing businesses get more ROI from their online marketing initiatives -- designing websites that work, using blogging as the centerpiece for a content marketing strategy, optimizing search engine marketing efforts and improving lead conversion. I'm also co-author... Read More →


Thursday November 10, 2011 11:30am - 1:00pm
Roam Atlanta 5815 Windward Parkway Alpharetta, GA 30005

1:00pm

Social Media Action Plan for Small Businesses: Maximum Impact for Minimal Cost

Did you start out excited about social media, then running your business got in the way? Before you knew it, you hadn't updated your Facebook page in a week, you forgot your Twitter account name, your blog stopped working, and you’ve forgotten your password to your email marketing program.  NO MORE! Learn how to get maximum social media results for minimal cost and effort.   You'll discover how to stay on track by creating an actionable plan, with assigned responsibility, and mapping out a schedule for the entire year.

Maria Peagler, founder of SocialMediaOnlineClasses.com, award-winning indie-publisher, author, and veteran technology trainer, will be leading this workshop and will be available after the session for mini-social media assessments and questions about implementing your individual action plan.  A sign-up sheet will be available to sign up for these time slots.


Speakers

Thursday November 10, 2011 1:00pm - 2:30pm
Roam Atlanta 5815 Windward Parkway Alpharetta, GA 30005