Interact with our panel of experts from companies including UPS, CBeyond, Arby’s, ING, Turner Entertainment (and more) as they help three small and mid-sized businesses revamp their social media strategy right in front of your eyes.
The SMB Social Media Makeover Forum is designed to bring seasoned industry professionals together with local Atlanta marketers like you to share advice and best practices in real life case studies.
We’ve assembled a top notch panel of experts to help guide these marketers through the most common social media strategy touch points:
You are not alone when it comes to figuring out how to make social media work for you. Stop wondering how to engage customers, get leads, or influence key decision makers using social media and join us November 8 as we show you how to harness the power of social media for your small or mid-sized business.
The SMB Social Media Makeover Forum takes place during Digital Atlanta 2011 – a weeklong (November 7-11) calendar of events that will focus on the digital and social media scene in Atlanta. Last year’s inaugural celebration attracted more than 3,000 people including business owners, entrepreneurs and professionals from various industries, non-profits and educational institutions. Organizers expect an even bigger turnout this year.
Program:
8:00 – 8:30 AM Registration and Breakfast
8:35 AM Introductory Remarks by Dan Greenfield
8:45 AM Makeover Case # 1
Consultants:
Mark Henneges – Head of Digital Strategy, ING
Nicole Jayne – Director of Community, Scoutmob
Shana Keith – PR Director, Cbeyond
9:45 AM Break
9:55 AM Makeover Case #2
Consultants:
Debbie Curtis-Magley – Public Relations Manager, UPS
Josh Martin – Manager of Social Media, Arby’s Restaurant Group
Seth Miller – Senior Manager, Turner Entertainment Networks
Judi Knight – President, New Tricks
10:55 AM Break
11:10 AM Makeover Case #3
Consultants:
Shashi Bellamkonda – Director of Social Media, Network Solutions
David Landsman – Director of Strategic Alliances, mtg.com
Michael Erickson – Director of Marketing, Fifth Group Restaurants
12:10 PM Concluding Remarks and Thank You
Benefits of Attending:
As a registrant, you will discover you are not alone when it comes to questions about social engagement as many SMBs face similar challenges. You will benefit from the experiences of other small and mid-sized businesses. You will see first-hand what it takes to implement a successful social engagement strategy.
The event will give you ample opportunity to network, ask questions, and get feedback on your social engagement experience.
Round table discussion on common challenges faced by small business owners and entrepreneurs in VR use of digital marketing. Each registrant will receive a pre-session survey and it will be asked to bring a challenge to this session that others can discuss and provide suggestions to resolve.
At the end of the session, attendees will:
