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Tuesday, November 8 • 9:00am - 10:30am
Public Relations for Tech Companies: Tried & True Tactics To Take You From Angel to Acquisition

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Public Relations serves a different role at various life stages of fast growth technology firms. Come to this session to learn how to:

  • Increase the awareness of your firm in early stages
  • Use publicity to hook next-stage investors
  • Use media to reach different key audiences your business needs to thrive

Lisa will use examples of how Atlanta technology firms have successfully used P.R. techniques to outpace their market. You'll come away with:

  • Techniques for using publicity and social media in early, mid and late stage growth periods
  • A simple methodology to gauge the ROI of your publicity efforts

 


Speakers
avatar for Lisa Calhoun

Lisa Calhoun

Write2Market CEO, Lisa Calhoun is proud to have helped dozens of companies break their first Wall Street Journal article and reap the rewards of well deserved recognition. Lisa received her MBA from University of Texas with honors in 2003, the same year she launched Write2Market. The firm has been recognized by Wall Street Journal, Inc., Entrepreneur, and USA Today for its innovative approach to publicity. Lisa is also a frequent guest... Read More →


Tuesday November 8, 2011 9:00am - 10:30am
Pardot 950 East Paces Ferry Road, Suite 3300, Atlanta GA 30326

Attendees (12)